I’m sure you have heard the word ecommerce once or a couple of times. Ecommerce has become an indispensable part of the global economy.
Research by Statista shows that in 2023, the world witnessed a rise in online trade, with global ecommerce sales reaching an estimated 5.8 trillion USD.
For them to cater to a growing number of customers online, businesses are now leveraging various ecommerce tools software to drive business growth and achieve lasting success.
In this blog, we will explore the different ecommerce tools software available in the market and how they can help you achieve your goals.
What are ecommerce tools?
Any piece of software that a business uses to make work easier when trading online can be referred to as an ecommerce tool. Ecommerce tools improve how businesses sell their goods and services online, making running an ecommerce brand easier and more efficient.
There are many ecommerce tools in the market today, each with a different function and purpose. Choosing the right combination of ecommerce software for your online business can complement your efforts and speed up growth.
What you need to know before choosing your ecommerce tool
One thing you need to know about ecommerce tools software is that they are essential for streamlining customer service and improving customer satisfaction.
Therefore, businesses should consider various factors when choosing the right ecommerce tools software. Below are some points you should consider while picking an ecommerce tool:
User-friendliness
Wouldn’t it be great to successfully install software on your first try? The best ecommerce tool should be easy to install, use, and onboard new clients. It should have a simple user interface and a self-help section that users can refer to when stuck.
Pricing
The best ecommerce tools provide essential features to enhance your business operations at an affordable price. The tool should have different pricing plans so that businesses of different sizes and budgets can afford it.
Accessibility and scalability
An ecommerce tool should be easily accessible on any device. Additionally, they should run on systems that do not fail easily to limit downtime. A good ecommerce tool should also be able to cater to an increasing number of users as your business grows.
Integrations
The top ecommerce tools software should offer seamless integration with other tools. When a tool has many integrations, it helps provide a better tailored and more effective online shopping experience for the users.
The best ecommerce tools and software for your business (2024)
Technology is improving each year, and you must use the best software available to be on top of your game. We’ve categorized the top ecommerce tools that you can adopt to supercharge your online business.
However, not every ecommerce software suits every business. So, choose a set of tools that align with your needs and ensure they integrate smoothly to support you in reaching your objectives.
Types of ecommerce tools
Popular ecommerce platforms
1. Shopify
Shopify is a popular ecommerce platform where businesses can set up stores to sell products. It has several features that make running an online store more efficient, including a point of sale and content marketing tools.
Key features
- Drag-and-drop store creator
- Customizable templates
- Customer data analytics
Pricing
- Basic: $24/month
- Shopify for small teams: $69/month
- Advanced: $299/month
- Plus: $2300/month
Free trial: Not available
2. WooCommerce
WooCommerce is another popular online shopping platform that businesses can use to set up online businesses. It offers extensive store customization features and marketing options.
Key features
- Customizable themes
- Extensions options such as subscriptions and bookings
- Online store setup
Pricing
WooCommerce is free
Free trial: Not available
3. BigCommerce
BigCommerce is a well-known ecommerce platform for selling products and services online. It has lots of integrations that make it flexible and reliable.
Key features
- Integrations with marketing and payment software
- Checkout options
- Analytics and reporting tools
Pricing
- Standard package: $29/month
- Plus package: $79/month
- Pro package: $299/month
- Enterprise: Contact sales
Free trial: Not available
The best customer service software
4. BoldDesk
BoldDesk‘s all-in-one web-based software for customer service helps ecommerce stores to streamline support and improve customer experience.
It has several features such as omnichannel inbox and an automated help desk that optimize customer service processes improving customer satisfaction and driving sales.
Additionally, the BoldDesk tool provides a unified platform for managing tickets from channels, including email, live chat, and social media. It helps support agents to seamlessly handle requests, manage support issues, and stay on top of customer queries.
One unique thing about BoldDesk is its user-friendly interface which allows teams to navigate the platform easily and resolve issues. BoldDesk can also help you gain insights into your customer service performance by tracking average response time sand customer satisfaction ratings.
Key features
- Robust ticketing system
- Live chat support
- Omnichannel inbox
- Task management
- Knowledge base software
- Artificial intelligence assist features
- Mobile support
- Automated help desk
- Multilanguage support
- Multiple integrations
- Team collaboration features
- Customizable, expandable, and intuitive interface
- User-friendly customer portal
- Reports and analytics
If you have any questions about the product or how it works, feel free to contact the BoldDesk support team for assistance. You can also book a live demo or sign up for a free trial today to experience its features.
Pricing
BoldDesk has three pricing categories:
- Scale: $12 per agent/month
- Momentum: $25 per agent/month
- Enterprise: $39 per agent/month
Include tiered pricing for teams with 10, 25, 50 or 100 agents.
- Scale: $49/month for 10 agents
- Momentum: $129/month for 10 agents
- Enterprise: $199/month for 10 agents
- Essential: $799 per month
- Pro: $1499 per month ($1999 for Help Desk & Live Chat)
- Business: Contact us
Free trial: 15 Days
5. LiveChat
LiveChat is another good customer service tool that helps ecommerce stores offer instant customer support. It provides features like AI chatbots and canned responses.
Key features
- Chat transfers
- AI automation
- WhatsApp integration.
Pricing
- Starter: $20/month
- Team package: $41/month
- Business package: $59/month
- Enterprise package: contact sales
Free trial: 14 days
6. Intercom
Intercom is quite the tool to resolve customer queries in no time and is widely accepted in ecommerce today. There are multiple integration features, making it suitable for any type of business.
Key features
- Proactive support
- Side conversations
- AI autofill
Pricing
- Essential package: $29/month
- Advanced package: $85/month
- Expert package: $132/month
Free trial: 14 days
Common ecommerce tools for automation
7. Zapier
Zapier is a tool that allows brands to automate various tasks in their ecommerce applications. It easily integrates with other ecommerce software tools, making it a good choice for ecommerce.
Key features
- Customizable workflows
- Business process automation
- Real-time data syncing
Pricing
- Starter: $19.99/month
- Professional: $49/month
- Team: $69/month
- Enterprise: Contact sales
Free plan: 14 days
8. Omnisend
Omnisend enables ecommerce brands to send emails and messages to customers. It helps brands to communicate easily with customers and conduct targeted campaigns.
Key features
- Integrations with other ecommerce tools
- Customizable templates
- Integrated email and SMS campaigns
Pricing
- Standard: $16/month
- Pro package: $59/month
- There is a free version for up to 250 contacts
Free trial: 14 days
Top ecommerce tools for payments processing platforms
9. Paypal
PayPal is an ecommerce tool that allows businesses to accept customer payments. It offers clients a safe and secure way to purchase on your website.
Key features
- Integration with most banking applications and other ecommerce software
- Simple checkout and user interface
- Fraud protection
Pricing
Paypal has custom charges based on the transaction amount, region, and currency.
Free trial: Not available
10. Stripe
Stripe is another payment application that brands can use to handle transactions. It is secure and easy to use making it a good option for online businesses of all sizes.
Key features
- Embeddable checkout
- Invoice support
- Real-time reporting
Pricing
Stripe charges custom prices based on region and amount of transactions.
Free trial: Not available
11. Square
Square is an ecommerce payment tool that tracks profits and manages inventory. It easily integrates into your website and other online applications.
Key features
- Customer data analytics, reporting, and insights
- 24/7 support
- Secure payments
Pricing
Square has custom pricing plans based on your business needs. The basic plan for businesses starts at $29/month.
Free trial: Not available
Key ecommerce websites for collaboration and project management
12. Microsoft Teams
Microsoft Teams, a collaboration tool for sharing files and chatting, tops this category. It facilitates effective communication and can help you improve the efficiency of your support team.
Key features
- Instant messaging
- Video calls and group meetings
- Integrations with third-party apps
Pricing
- Microsoft Teams Essentials: $4/month
- Microsoft 365 Business Basic: $6/month
- Microsoft 365 Business Standard: $12.50/month
Free trial: 30 days
13. Slack
Slack is another popular collaboration tool for teams. It lets you share files and work on projects with colleagues in real time, improving communication among your support team.
Key features
- Direct messaging
- Integrations with many applications
- Collaborative workspaces
Pricing
- Pro: $4.38/month
- Business+: $15/month
- Enterprise: Contact sales
Free trial: A free version is available with limited options.
14. Trello
Trello is a project management app used to manage a team that includes remote workers. It has an intuitive interface featuring cards, lists, and boards, providing various options for customizing workflows.
Top features
- Engaging interface
- Collaborative workspace
- Task automation
Pricing
- Standard: $5 / month
- Premium: $10 / month
- Enterprise: $17.50 / month
- Free plan: Available
Free trial: 14 days
Best ecommerce tools for SEO
15. Semrush
Semrush is an ecommerce tool that gives you recommendations on how to improve your web content to rank better in search engines. It also helps brands to optimize their presence online and increase the number of site vistors.
Key features
- Keyword research
- Rank tracking
- Link building
Pricing
- Pro: $139.95/month
- Guru: $249.95/month
- Business: $499.95/month
Free trial: 7 days
16. Ahrefs
Ahrefs is a common digital marketing tool that allows brands to optimize web content and track their search engine rankings.
Key features
- Website auditor
- Site explorer
- AI content optimisation
Pricing
- Starter: $29/month
- Lite: $129 /month
- Standard: $249 /month
- Advanced: $449 /month
- Enterprise: $14,990 /year
Free trial: 7 days
17. Klaviyo
Another important email marketing software is Klaviyo, which often integrates with most ecommerce platforms. It lets you create personalized email campaigns to target different customer segments.
Key features
- Marketing automation
- Custom templates
- Web forms
Pricing
- Email: $45/month
- Email and SMS: $60/month
Free trial: A free version is available but is limited to 500 monthly emails.
The top ecommerce platforms for CRM
18. Salesforce
There is a reason why Salesforce tops most customer relationship management (CRM) lists. The ecommerce tool helps you manage your customer support operations and interactions. It offers many features, including tools for managing sales and tracking leads.
Key features
- Customer journey monitoring
- Automated workflows
- Integration with most ecommerce platforms
Pricing
Salesforce has tiered pricing plans based on business needs. The starter suite starts at $25/Month.
Free trial: 30 days
19. Hubspot
HubSpot is a CRM tool that allows ecommerce stores to launch and manage marketing campaigns. This tool can track customer interactions, monitor leads, and organize customer journeys.
Key features
- Easy contact management
- Email tracking and templates
- Reports and analytics
Pricing
- Starter: $20/month
- Professional: $100/month
- Enterprise: $150/month
Free trial: 14 days
20. Zoho
Zoho CRM is a customer management tool that helps ecommerce stores track customer issues and provide better support. This tool also helps you to collect and analyze customer data.
Key features
- Workflow automation
- Real-time customer insights
- Contact management
Pricing
- Standard: $12/month
- Professional: $20/month
- Enterprise: $35/month
- Ultimate: $45/month
Free trial: 15 days
Trendy analytics and reporting ecommerce tools
21. BoldReports
Are you looking for an efficient reporting tool? BoldReports is a good choice. Brands use this ecommerce tool to gather customer insights. It lets you analyze and visualize customer data through live, real-time reports.
Key features
- Real-time interactive reports
- 360° data visualization
- Integrations with most ecommerce platforms
Pricing
The website has a sliding scale that determines prices according to your individual requirements. The basic plan begins at $645/month.
Free trial: 15 days
22. Google Analytics
Google Analytics helps you understand your customers’ journeys, improve marketing strategies, and monitor your ecommerce website’s performance.
Key features
- Built-in automation
- Shareable reports
- Data analytics and insights
Pricing
- Google Analytics 360 starts at US$ 150,000 / year.
Free trial: A free version is available with limited functionalities.
23. Hotjar
Hotjar helps you monitor how users interact with your website. This ecommerce tool gives brands insights into how they can improve their landing pages.
Key features
- Session recording
- User behaviour monitoring
- Analytics and insights
Pricing
- Plus: $32/month
- Business: $80/month
- Scale: $171/month
A free version is available for tracking up to 35 daily sessions.
Free trial: 30 days
Ideal business intelligence platforms for ecommerce businesses
24. BoldBI
BoldBI is a business intelligence (BI) tool for visualizing and analyzing data. It has intuitive widgets and lets you create dashboards to visualize various metrics.
Key features
- Embedded analytics
- Data visualisation
- Collaboration features
Pricing
Pricing varies according to user needs, with the basic plan starting at $445/month.
Free trial: 15 days
25. Heap
Heap is an ecommerce tool that brands can use to gain insights into customers’ data. It gives you information on user sessions, actions, and behaviors on your website.
Key features
- Analytics charts and reports
- Customer data history
- Email alerts
Pricing: Contact sales
Free trial: 14 days
Modern inventory management ecommerce tools
26. Netsuite
Starting off this category, we have NetSuite. It provides a real-time view of your inventory across different locations. With it, you can organize and manage your inventory.
Key Features
- Automated inventory tracking
- Real-time inventory view
- Analytics and reporting capabilities
Pricing: Contact sales
Free trial: 14 days
27. Quickbooks
Quickbooks is another popular inventory tracking application. It helps brands track what’s in stock, get alerts when it’s time to restock and gather insights on what to buy and sell.
Key features
- Inventory tracking
- Restock alerts
- Product reports
Pricing
- QuickBooks Plus: $20/month
- QuickBooks Advanced: $38/month
Free trial: 30 days
The best ecommerce sales platforms for marketing
28. Mailchimp
Another tool worth mentioning, Mailchimp, is an email marketing tool that lets you personalize emails based on customer data, generate brand content, and conduct targeted campaigns to boost ecommerce sales.
Key features
- Customer journey builder
- Generative AI content
- Advanced reporting and analytics
Pricing
- $10/month for 500 contacts
- $20/month for 500 contacts
- $350/month for 10,000 contacts
- A free version is available for up to 500 contacts
Free trial: 30 days
29. Hootsuite
Hootsuite is one among many ecommerce tools software that brands can use to maximize their engagement on social media platforms. It enables brands to manage multiple social media accounts, schedule posts, and track analytics.
Key features
- Social media scheduling
- Team collaboration
- Social media analytics
Pricing
- Professional: $99/month
- Team: $249/month
- Enterprise: Contact sales
Free trial: 30 days
Common content management platforms for ecommerce websites
30. WordPress
Another good tool; WordPress is used for building and managing ecommerce websites. It enables ecommerce brands to create, edit, and publish web content.
Key features
- A library of custom themes
- Integrations with most social media applications
- Search engine optimization
Pricing
- Personal: $4/month
- Premium: $8/month
- Business: $25/month
- Commerce: $45/month
- Enterprise: $25000/year
31. Canva
Canva is a good ecommerce platform for creating web and social media content for marketing and engagement. It allows users to organize images, text, and other components using a drag-and-drop interface, making it easy to build a unique brand identity for your business.
Key features
- Logo maker
- Custom templates
- Video editor
Pricing
- Canva Pro: $6.49/month
- Canva for Teams: $12.99/month
Free plan: Available
Leverage the power of ecommerce tools to grow your online business
Of course, you do not need all of these applications in your ecommerce strategy. However, with the help of the right ecommerce tools, you can build an appealing ecommerce store, automate workflows, improve marketing efforts, and offer excellent customer support.
Whether your goal is optimizing customer support, controlling stock levels, or enhancing teamwork, embracing these ecommerce tools can help you navigate challenges, seize opportunities, and ultimately achieve lasting success.
We hope this blog was insightful. Are there some ecommerce software tools we might have left out? Please share in the section below!
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